Born from the Leopard. Driven by Passion. We are LEPAS.
What is LEPAS?
LEPAS is a new design-led, electrified car brand from Chery International, the global export division of Chery Automobile, one of China’s largest independent vehicle manufacturers. Founded in 2025 and making its UK debut in 2026, LEPAS is the fourth brand in the Chery Group’s UK portfolio, joining OMODA, JAECOO and Chery UK.
Every LEPAS model, whether hybrid, plug-in hybrid or electric, is built around Leopard Aesthetics: a design philosophy that translates the speed, power and fluid grace of the leopard into vehicle design. Its first UK model, the LEPAS L8, is a large five-seat plug-in hybrid SUV that arrives in 2026.
LEPAS is led in the UK by Gary Lan (CEO) and Ray Wang (Managing Director), who bring experience from across the automotive industry to build the brand’s market presence from the ground up.
Leopard Aesthetics
Inspired by the leopard, symbolising the perfect fusion of speed, power and elegance, echoing the brand's aesthetic philosophy of "Leopard Aesthetics", which originates from nature and the power of life, as well as its globally self-developed platform technical strength.
Leopard Aesthetics is not simply a visual reference. It is a set of principles that governs proportion, surface treatment, detailing and the relationship between inside and outside the vehicle. On the L8, it is visible in the Signature Leopard-Eye LED headlights, the sculpted flanks, the porcelain-inspired exterior forms, and the considered use of light and shadow throughout the design.
Inspired by the Leopard
The leopard is LEPAS’s central design reference because it embodies a quality rare in either nature or design: power that moves with grace. The L8 is built to that standard, expressing strength without aggression and precision without severity.
Built for the Elegant Lifestyle Explorer
LEPAS is built for those who move through the world with intention, people who choose what they drive with the same care they apply to everything else. The L8 is designed to match that standard.
Elegance as a Philosophy
For LEPAS, elegance is a structural principle, not a finishing touch. It informs the packaging, the cabin layout, and the way the powertrain integrates with the driving experience.
A Moving Living Space
The LEPAS L8’s 2,800mm wheelbase creates a cabin with genuine living-room proportions. Combined with multi-layer reclining seating, AI voice control, and a 6.6kW V2L power output, the L8 is designed to function as an extension of the spaces its owners value most.
Encounter the Power of Elegance
Between fast and slow, there's a rhythm worth finding. Between strength and beauty, there's a way of moving through the world that's entirely your own.
LEPAS in the UK
LEPAS is arriving in the UK in 2026, with the L8 as its first model. The brand is building a UK retail network ahead of the 2026 launch, supported by the infrastructure and supply chain of the Chery International group.
The UK is a priority market for LEPAS. The brand’s UK leadership team, headed by CEO Gary Lan and Managing Director Ray Wang, is focused on establishing a retail presence that reflects the LEPAS philosophy of considered design and customer experience.